Ramón de Moya
Contact me

PRODUCT
DESIGN

I design websites, apps and digital services from requirements to prototype. The starting point is understanding what the business needs and how people will use it.

Designs of a mobile app, current image of Product Design

HOW IS IT DONE?

Before drawing screens, I review goals, users and requirements. From there I prepare the flows and prototypes to discuss with the team.

icon linea arrows circle check

GOALS AND FEASIBILITY

Define the business need and what the product must solve.

icon linea basic pencil ruler pen

REQUIREMENTS AND FLOWS

Organize requirements, journeys and features.

icon linea software pencil

PROTOTYPES

Make the proposal visible and review decisions before development.

icon linea software add vectorpoint

NAVIGATION AND INTERFACE

Review friction points and improve usability.

icon linea basic tablet

DEVICES

Adapt the experience to the mobile and digital context.

icon linea arrows shrink

ACCESSIBILITY

Agree on the validation criteria according to the scope of the project.

DIGITAL EXPERIENCES

Ecommerce - current image of the service page
Ecommerce
Mobile apps - current image of the service page
Mobile apps
Corporate websites - current image of the service page
Corporate websites
Online services - current image of the service page
Online services

HOW I WORK

  1. 01

    Understand

    Identify goals, users and main journeys.

  2. 02

    Define

    Prioritize features and define flows.

  3. 03

    Organize

    Design prototypes to review the proposal.

  4. 04

    Review

    Compare the experience and propose improvements with the teams.

The result: requirements, flows and prototypes to review before development. We agree on the validation and accessibility criteria according to the scope.

RELATED EXPERIENCE

Personal projectCafesitoSole creator and developer · 2026View project →Urban SafariUrban Safari — Android AppProject manager · 2020View project →Urban SafariUrban Safari — Madrid ToursProject manager · 2020View project →Unibail-RodamcoShopping Centre AppsMarketing Analyst · 2013View project →Logistadis (Logista group)Logistadis — Convenience ecommerceProject manager · 2020View project →MAPFRECanal HogarProject manager · 2020View project →CANEMBALCanembal — Packaging distributionProject manager · 2022View project →Multimap (MAPFRE group)MultimapProject manager · 2020View project →

LET’S TALK ABOUT
YOUR PROJECT

Tell me what you need and where you are.

Contact me