Ramón de Moya
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DIGITAL
MARKETING

SEO, campaigns and web analytics. I review how users reach your site and what they do on it, to decide where to improve.

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SEO: GET FOUND

I review searches, competitors, content and site structure. With that analysis I prepare a prioritized list of SEO improvements.

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ANALYSIS

Relevant searches, competition and opportunities for the business.

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CONTENT AND STRUCTURE

Navigation and content connected to the questions users ask.

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IMPROVEMENT PRIORITIES

Technical review and an action plan based on impact and available resources.

CAMPAIGNS WITH A CLEAR GOAL

We define who we want to reach and what we want to achieve. I review messages, landing pages and campaign results in Google Ads and Meta Ads.

Google Ads
Meta Ads
Results tracking

DATA TO DECIDE

I check the measurement and review traffic sources and user behavior. That way we can see what works and what deserves a review.

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OBSERVE

Indicators that answer the questions of the business.

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REVIEW

Reading user behavior and how the channels evolve.

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DECIDE

Recommendations and the next improvement cycle.

HOW I WORK

  1. 01

    Understand

    Analyze the business, the audience and the state of the channels.

  2. 02

    Define

    Define goals, indicators and priorities.

  3. 03

    Organize

    Organize the actions and their follow-up with the people involved.

  4. 04

    Review

    Review the results and propose the next improvement cycle.

The result: a diagnosis, prioritized actions and follow-up. We agree on the scope according to needs and available resources.

RELATED EXPERIENCE

BodaclickSEO/SEM analysisMarketing assistant · 2009-2011View project →BodaclickInvestor and shareholder websiteMarketing assistant, project coordinator · 2009-2011View project →101 Other Level101 Other Level — Digital launchMarketing Manager · 2024View project →YinperYinper — Verified second-handMarketing manager · 2020View project →Top UniformsTop UniformsMarketing assistant · 2011-2012View project →Unibail-RodamcoTwitter listening systemMarketing Analyst · 2013View project →Sony PicturesSony Pictures EspañaMarketing department · 2012-2013View project →MAPFREMAPFRE AmbassadorsProject manager · 2020View project →

LET’S TALK ABOUT
YOUR PROJECT

Tell me what you need and where you are.

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